Creative Director @ the x-roads of tech and creativity.
¡Hola!
I’m Hernán—equal parts curious mind and creative troublemaker who loves bringing people together to turn bold ideas into meaningful work.
My Journey
I’ve spent 20 years shaping ideas across agencies, studios, and innovation teams—crafting bold, human-centered experiences in advertising, edtech, and fintech.
Today, I lead creative storytelling for an innovation team, using emerging tech to explore the future of AI, quantum computing, and digital finance. I also teach creative thinking, helping students unlock their creative potential through real-world tools and frameworks.
About
Based in Costa Rica. Husband, pet parent, nerd, mischievous.